JLU Climate and Sustainability Development
JLU is a fictional environmental consultant company. One of their services includes Climate and Sustainability Strategy development. It provides sustainability strategy development, systems integration and ESG services to improve business operations.
This page includes service description copy. It demonstrates a persuasive tone and technical writing based on market research, general practices and the company's unique values.
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Copy Features
Market Research
Similar companies and services were studied to understand the background, specifics and tonality to write this copy.
Technical Elements
The service description copy for the business aims to provide detailed yet understandable procedures to lead readers with knowledge.
Persuasive Voice
The company establishes trust and reliability through persuasive tone of voice. It empathizes with businesses and promises to walk together to guide them through the sustainability transformative process.
Expertise
By adding their experience, JLU showcases their expertise in sustainability strategy service. Through sharing their previous collaborations with businesses, the company is perceived as highly valuable and dependable.
Sentence Structure
The copy is succinct and consists of short sentences and simple words. The service description is made clear and concise to appear professional.
Benefits Driven
The company operates in a way to benefit all parties involved- their client's investors, suppliers, employees and portfolio. By expressing this value-centric approach, this company is perceived trusted.